Area Manager

Woodie’s is Ireland’s leading retailer in the DIY, Home, and Garden sector, with 35 stores nationwide and a thriving online presence. We are passionate about helping communities across Ireland create better homes and gardens, offering an unrivalled selection of over 30,000 products—from essential DIY tools and paints to stylish homewares, gardening supplies, and fitted kitchens.

At Woodie’s, our people are at the heart of everything we do. With 1,500 colleagues across our stores and Support Office, we are proud to foster a diverse and inclusive workplace. Woodie’s is more than just a place to work—it’s a place to grow. We invest in our colleagues through ongoing training, development programmes, and clear career pathways, empowering you to reach your full potential. Join Woodie’s and become part of a dynamic, customer-focused team that values innovation, collaboration, and personal growth.

Role Purpose

Responsible for overseeing multiple store locations within a region of our retail estate. The primary purpose of this role is to drive operational excellence, maximise sales and profitability, and ensure a consistently high-quality customer experience across all stores in the region. Providing strong leadership and delivers an outstanding people experience for our colleagues, fostering a positive, high-performing, and supportive workplace culture.

The successful candidate can expect an attractive salary and comprehensive benefits package including private healthcare, pension, annual leave and development opportunities.

Roles & Responsibilities

         Multi-Site Retail Leadership:* Manages and supports multiple store locations, bringing significant multi-site or field experience within the retail sector to ensure operational consistency and excellence.

         Cross-Functional Collaboration:* Works closely with key functions to drive operational performance, supporting commercial, HR, and finance teams to deliver key strategic initiatives including roster efficiency, and stock management.

         Financial Performance & KPI Delivery:* Delivers annual profitability targets and key performance indicators (KPIs) for the assigned group of stores, ensuring robust management of store P&Ls.

         Sales & Margin Delivery:* Achieves annual sales and margin plans by systematically applying the Woodie’s operational model. Drives conversion and average transaction value, while reducing costs across the P&L.

         Talent Management & Development:* Proactively manages and documents team performance, addresses under-performance, ensures all managers are trained in effective performance management, and leads succession planning for future growth.

         Leadership & Coaching:* Drives skills and capability development across the region, builds a high-performance, coaching-led culture, and inspires store managers to achieve business goals.

         Stock Loss & Compliance:* Deliver best-in-class stock loss and compliance results by promoting a culture of continuous improvement and providing regular feedback to stores.

         Health & Safety:* Ensures a safe environment for colleagues and customers, making Woodie’s a safe place to work and shop.

         Business Communication:* Presents business updates to the Operations Director, Leadership Team, and relevant management teams.

         Customer Leadership:* Inspires store teams by championing a customer-centric agenda and leads by example to ensure the business is focused on delivering exceptional customer service.

         Operational Excellence:* Challenges existing store operations to drive continuous improvement and ensure strategic alignment with Woodie’s customer-focused vision.

         Culture & Engagement:* Engages colleagues to foster a progressive, coaching-based culture that supports development and high performance.

         Performance Feedback & Recognition:* Provides regular, constructive feedback to drive team development, actively recognises and celebrates high performance, and motivates teams, reinforcing Woodie’s as a great place to work.

Essential Skills and Behaviours 

         Multi-Site Retail Leadership:* Proven experience managing multiple retail locations or field-based teams, with flexibility and willingness to travel nationwide. 

         Talent Development:* Track record of developing and promoting talent into management roles. 

         KPI Delivery:* Track record of consistently achieving and exceeding key performance indicators. 

         Leadership & Coaching:* Demonstrates strong leadership, coaching, and the ability to inspire managers to excel. 

         Strategic & Analytical Thinking:* Analyses trends and data to inform strategic and operational decisions. 

         Communication & Influence:* Exceptional communicator who engages colleagues at all levels and effectively persuades and gains commitment. 

         Relationship Building:* Builds and maintains strong working relationships across all levels of the business. 

         Adaptability & Resilience: Remains positive and effective under pressure, adapts to change, and leverages support networks.*

         Constructive Challenge:* Confidently questions ineffective practices and provides constructive feedback. 

         Planning & Prioritisation:* Develops clear plans, sets priorities, anticipates obstacles, and tracks progress. 

Successful candidates will be asked to demonstrate competency & experience in the areas listed above and provide examples of how they embody our values,

We are one Team            We are Ambitious           We are Helpful

We do the Right Thing                  We are Brilliant for our Customers